B2B marketing and communications
Publy Team S.r.l.
€35,000 in closed contracts, 313 opportunities and 116 meetings booked and held with architecture firms and retail chains in 12 months.
Observed period: 12 months
- 01
Starting point
Visual communication, installations and large-format printing. 3M DI-NOC films are an alternative to wood, stone and metal that almost no architect knows exists, and clients came only from trade fairs, word of mouth and the agent network, with no digital channel at all.
- 02
Results achieved
313 opportunities and 116 meetings booked and held with architecture firms, interior designers and retail chains: they had to add a salesperson to handle all the calls.
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