Technology
An Agenda That Fills Only with Referrals and Fairs
Italian technology companies often have capable salespeople and a solid offer, but an inbound flow that depends on relationships and presence at events. The result is full months and empty months alternating with no lever of control.
The starting point
The challenges we meet most often
Challenges 1
Pipeline dependent on events
Between one fair and the next the flow dries up and salespeople go back to looking for contacts instead of selling.
Challenges 2
Decision makers hard to identify
The person who decides on technology adoption is almost never the one who answers the company’s generic contacts.
Challenges 3
Long sales cycles
The time between first contact and signature makes it hard to tell what is working without intermediate metrics.
The method in the industry
How we work in this industry
We build lists by industry and size, identifying the roles that really decide on technology adoption, not generic contacts. The sequences alternate email and LinkedIn on the same contact, with messages centred on a specific operational problem. Every reply is qualified before reaching the calendar, so the salespeople see only real counterparts.
Case studies
The method in this industry
€42,747Revenue collected
Florence One S.r.l.
217 opportunities and 91 meetings in a year and a half: €42,747 collected and €219,258 in deals.
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133Opportunities
King Company S.r.l.
133 opportunities and 54 meetings in 12 months: as many as the company had obtained in the previous five years.
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€57,854Revenue collected
We Tech S.r.l.
From 20 meetings in twelve months to 71 in six: 101 opportunities, €57,854 collected and €500,000 in deals.
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€139,368Revenue collected
QS Pos S.r.l.
€139,368 in recurring revenue collected, 110 opportunities and 45 meetings with pharmacy groups and retail chains in 12 months.
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€150,000In advanced deals
AI6 S.r.l.
€150,000 in deals, 237 opportunities and 69 meetings held in 6 months of campaigns.
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28Opportunities
Sercanto S.r.l.
7 qualified meetings and 28 opportunities from a single LinkedIn profile in 6 months.
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294Opportunities
Avvocato Flash S.r.l.
294 opportunities and 208 meetings in 12 months for the legal marketplace with more than 3,892 lawyers.
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Recommended services
The channels we use here
Multichannel Outbound
Three channels coordinated on the same person. A name already seen on LinkedIn makes the email expected, and the phone call comes when there is something to say. We multiply the opportunities, not the insistence.
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LinkedIn Lead Generation
Sequences of targeted requests and personalised, professional messages, from your company’s LinkedIn profiles. This builds your pool of potential clients, which we nurture over time to create connections with decision makers.
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Your market is in the industry technology? Let's talk.
In the Feasibility Study we tell you honestly whether it makes sense to get started in your industry, and how.